Inside The Metaverse Strategies Of L’Oréal And LVMH
Super intéressant avec une vision trop générique qui manque a mon sens de pragmatisme
L’Oréal and Louis Vuitton Moet Hennessy (LMVH) have both taken tentative steps into the metaverse. Senior leaders explain how they’re approaching this new space – from deciding which brands in their portfolios are best suited to the emerging environment to how they find the budget to fund their experiments.
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