Peloton’s subscription test tries leasing its Bike for less than $100 per month
Un pivot/test, Peloton ayant eu très mal entre autre à cause du second marché.

Peloton CEO Barry McCarthy is making his mark by introducing a new pilot subscription model for the beleaguered fitness company. The One Peloton Club subscription will bundle the Bike and classes for a single monthly fee in select states.
via TheVerge : lire l’article source