Voir asusi cet article. SnapChat se fait une belle place dans l'AR. https://www.crfashionbook.com/mens/a36027779/christian-dior-snapchat-augmented-reality-b27-launch/
Luxury brand Dior says its B27 sneaker AR experience on Snapchat is one of its most successful. The campaign, first introduced last fall, lets users virtually try on six pairs of the shoes and purchase them if they want.
via Inside XR : lire l’article source