Shopify expands its payment option, Shop Pay, to its merchants on Facebook and Instagram
Demain l'annonce du Q4 🙂 j'espère que mes actions vont faire un gros jump 😉
Shopify builds a network
Shopify has connected its unified payment system to Facebook and Instagram, allowing Instagram shops built on Shopify to do a one-tap purchase. Shopify is trying to follow the 'come for the tools, stay for the network' thesis – if everyone has a Shopify pay account and it works everywhere then Shopify will have a network effect. (Note: Shopify's Q4 results are out this week – it did $80bn of GMV in the first three quarters of 2020, so guess what Q4 could look like).
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